What are the principles and philosophies that differentiate Sanítas products?
The hallmark of Sanítas products is the concept of simultaneous stimulation and nourishment. The skin is a dynamic, moving organ like any other organ in the body. Just as you would exercise your body by lifting weights at the gym, Sanítas products use alpha and beta hydroxy acids to "exercise" or stimulate the skin. Just as you must nourish your body with good nutrition after exercising, Sanítas products simultaneously "feed" or nourish the skin with topical vitamins and natural moisture factors.
Sanítas believes that natural is nice but BIOGENIC is better! "Natural" is marketing jargon. To a chemist, everything is natural, including poison ivy and cow manure! Biogenic ingredients are substances found in biology and naturally found in the skin. These ingredients respect millions of years of evolution and leverage existing reactions in the body so only a small amount is needed to enhance biochemistry. Sanítas products contain mainly biogenic active ingredients such as PCA, squalane, alpha hydroxy acids, hyaluronic acid and vitamins.
Most skin care products use long ingredient decks, excipients, fillers and vehicles with perhaps 1% to 2% of the product containing active materials. Sanítas products contain pharmaceutical dosages of biogenic ingredients with high amounts of actives. In fact, some Sanítas products are 100% active!
Sanítas products limit the use of waxes, emulsifying agents and synthetic moisturizers like stearic acid and isopropyl palmitate. Emulsifying agents are designed to pull water and oil together to create a stable cosmetic preparation. The problem with emulsifying agents is your skin is also oil and water. These ingredients will pull the oil and water out of your skin resulting in irritation and dryness. You don't need them on your skin! We don't overformulate our products - just a few key active materials and just enough vehicle to make the product usable.
Vegetable oils do not moisturize the skin and will actually prevent the skin from getting the moisture it needs from ambient humidity. In addition, vegetable oils contain fatty acids, which can be very unstable. When these fatty acids are exposed to oxygen or light, free radicals are created and can actually accelerate the aging process. The only oil we use topically at Sanítas is Jojoba Oil, a non-vegetable oil, which has a lipid profile that is very similar to human secretions. The bottom line is vegetable oils are not functional on skin or in skin care products, and we don't use them in Sanítas skin care products.
At Sanítas we understand that healthy skin is beautiful skin. It's really a matter of beauty from the inside out. Internal nutrition is like a cake and topical skin care is the icing; without good nutrition you will have a bad cake with good icing! The skin grows from substances that are put into the diet through nutrition and supplementation. Because of this, Ben Fuchs has formulated a line of Sanítas supplements that support and enhance healthy skin. Mr. Fuchs continues to research and expand this line of supplements on an ongoing basis.
